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Our Values
As an agency, our values form the very essence of who we are and what we stand for. We are passionate about creating a safe and welcoming space where every individual can bring their authentic voice, be heard, and celebrated for the value they provide to their communities. As agents of communication, we wholeheartedly embrace the beautiful intersectionality of the world we inhabit and the diverse perspectives it shares with us.
Caring for Our Planet
We understand the profound impact that even a small agency like ours can have on our planet. With a deep sense of responsibility, we strive to be mindful of our ecological footprint. By choosing to work remotely and in co-working spaces, we actively contribute to a more sustainable work environment. Our conscious efforts extend to the clients we work with, as we seek to collaborate on projects that prioritise environmental consciousness.
Honouring Indigenous Legacy
As immigrant residents of Turtle Island, we humbly acknowledge that we operate on the unceded territory of the Anishinabe Algonquin peoples. We deeply respect their grassroots legacy and personhood, and we are indebted to their perspectives and knowledge. Our commitment to collaboration extends to our seeking meaningful relationships with various Indigenous communities, built on respect and care.
Unwavering Inclusivity
Our agency is more than just a collective of individuals; it is an amalgam of unique experiences and identities. We proudly embrace the plurality that exists and evolves within our team and in the broader community. We firmly stand against all forms of discrimination based on gender, race, neurodiversity, ethnicity, sexuality, belief, or age. Inclusivity is not merely a value for us; it is the very fabric of our organisation.
A Tapestry of Stories
Every story we tell, be it ours or yours, is part of a vast and intricate network of narratives that unfold every day, everywhere. We cherish the power of storytelling and recognise the responsibility that comes with being conveyors of these stories. We approach our work with utmost care and thoughtfulness, understanding the impact our messages can leave on the world.
OUR MISSION
Our mission? To make the world a kinder and more collaborative place. While competition may fuel bursts of ambition, we believe that the true magic happens in collaboration, a gift that continues to give exponentially.
Recognising the vast space for all kinds of stories, we celebrate the beauty that arises when people come together and collaborate. The rewards are manifold – connections that nurture, knowledge that expands, perspectives that enlighten, wisdom that grows, and audiences that resonate.
We are passionate about exploring the origins of our stories and where they can lead us. Each tale is a thread, intricately woven into the fabric of our collective journey. Our mission is to uplift each voice and nurture an environment where every story finds its rightful place.
In our commitment to collaboration, we seek to connect not only with our partners but also with our clients, forging bonds that enrich their work and, in turn, enrich our own.
OUR INTERESTS
Driven by the Human Condition
As passionate storytellers, artists, and poets, our work is deeply inspired by the intricacies of the human experience. We believe in the power of storytelling to connect people, evoke emotions, and inspire positive change. Our agency is driven by this shared intention to create work that resonates with the hearts and minds of audiences worldwide.
A Responsibility to the World
While we value creativity and innovation, we understand that with great power comes great responsibility. As an agency, we are conscious of the impact our work has on the world. We strive to create meaningful content that adds value without needlessly polluting the digital landscape. Our commitment lies in leaving a positive imprint with every project we take on.
Beyond Monetary Profit
In an increasingly digital world, marketing and advertising have become pervasive, often filling up the virtual spaces with commercial clutter. However, we believe in a higher purpose for our work. It goes beyond mere monetary profit. We seek projects that carry inherent meaning and contribute positively to the lives of people, communities, and the environment.
Selective Promotion
In line with our values, we are discerning about the type of work we choose to promote. Our interests are closely aligned with projects that serve the greater good. The nonprofit sector, the arts and sciences community, publishing, small businesses, and organisations hold a special place in our hearts. Their missions align with our belief in responsible impact and meaningful storytelling.
Exploring New Perspectives
While we hold these areas close to our hearts, we are also open to exploring new angles, ways, and opportunities to uplift brands from nearly all industries. Our interests extend to those who share our vision for making a positive impact on the world. We are eager to collaborate with forward-thinking individuals and organisations who are driven by purpose and authenticity.
